Writing
Practical thinking on choosing partners, creating value together, running a program, and letting AI do the chores around it.
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Your partner scoreboard is almost always wrong
Partner revenue is the last thing to move. Measure what a partnership does before it can pay, and judge it on that until it has had a fair run.
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AI will automate your partner program exactly as it is
AI amplifies the process you give it. Decide which partnerships make sense, what each side gives and gets, and who owns them. Then give…